Post by princehira on Oct 29, 2024 2:46:55 GMT -6
The specialists of the marketing agency "Kosatka Marketing" use proven and effective tools in their work, with the help of which they attract the attention of clients:
contextual advertising;
targeting;
SEO;
YouTube;
advertising in Viber;
WhatsApp advertising;
advertising in Telegram.
Contextual advertising
Context is suitable for almost any business. The only question is the cost of attracting a potential client. Among the advantages of contextual advertising:
the woocommerce web design service advertisement can be shown not only on search, but also on partner sites;
ads are seen only by interested members of the target audience who were looking for the same product or service as the advertised company;
the ability to make precise targeting by localities;
you can set a limit on spending your advertising budget (daily, weekly or monthly);
The client pays only for clicks.
Contextual advertising is configured in Yandex.Direct or Google Ads.
Targeting
This online advertising is distinguished by its narrow focus. Ads are shown only to those Internet users who really need the advertised product. Targeting is perfect for both B2C and B2B segments. It’s just that in the latter case, the ad is more difficult to set up, but this is the job of a marketer.
The advantages of targeting include:
working exclusively with the target audience;
flexible settings (you can select potential clients by age, gender, hobbies, place of residence);
instant response. A potential client can go to the site in one click;
retargeting. An advertisement catches up with an Internet user some time after he/she has actively searched for a similar product or service online.
Depending on the settings, there are the following types of targeting:
temporary. The ad is shown at a certain time (day, week, holidays);
frequency. You can set the frequency of impressions, which will allow you not to bother a potential client with one advertisement;
socio-demographic. Ads are displayed taking into account age, gender, profession, social status;
geographic. Allows you to customize the display of ads with accuracy down to the street in a populated area. For example, with local territorial targeting, the ad is shown to people located within a radius of up to 1.5 kilometers from the company;
thematic. The ad is displayed on sites with similar themes;
mobile. Aimed at customers who use the Internet on mobile devices;
behavioral. This is the most effective type of targeting, which is based on user behavior on various sites.
SEO
This is a complex, long-term, but effective method of attracting clients. SEO helps to bring the site to the first page of search engine results. Clients will come much more often if you fill the Internet resource with unique texts and make it more attractive and high-quality.
The specialists of the marketing agency "Kosatka Marketing" will tell about such customer attraction tools as YouTube and advertising in messengers next time. Follow our articles!
contextual advertising;
targeting;
SEO;
YouTube;
advertising in Viber;
WhatsApp advertising;
advertising in Telegram.
Contextual advertising
Context is suitable for almost any business. The only question is the cost of attracting a potential client. Among the advantages of contextual advertising:
the woocommerce web design service advertisement can be shown not only on search, but also on partner sites;
ads are seen only by interested members of the target audience who were looking for the same product or service as the advertised company;
the ability to make precise targeting by localities;
you can set a limit on spending your advertising budget (daily, weekly or monthly);
The client pays only for clicks.
Contextual advertising is configured in Yandex.Direct or Google Ads.
Targeting
This online advertising is distinguished by its narrow focus. Ads are shown only to those Internet users who really need the advertised product. Targeting is perfect for both B2C and B2B segments. It’s just that in the latter case, the ad is more difficult to set up, but this is the job of a marketer.
The advantages of targeting include:
working exclusively with the target audience;
flexible settings (you can select potential clients by age, gender, hobbies, place of residence);
instant response. A potential client can go to the site in one click;
retargeting. An advertisement catches up with an Internet user some time after he/she has actively searched for a similar product or service online.
Depending on the settings, there are the following types of targeting:
temporary. The ad is shown at a certain time (day, week, holidays);
frequency. You can set the frequency of impressions, which will allow you not to bother a potential client with one advertisement;
socio-demographic. Ads are displayed taking into account age, gender, profession, social status;
geographic. Allows you to customize the display of ads with accuracy down to the street in a populated area. For example, with local territorial targeting, the ad is shown to people located within a radius of up to 1.5 kilometers from the company;
thematic. The ad is displayed on sites with similar themes;
mobile. Aimed at customers who use the Internet on mobile devices;
behavioral. This is the most effective type of targeting, which is based on user behavior on various sites.
SEO
This is a complex, long-term, but effective method of attracting clients. SEO helps to bring the site to the first page of search engine results. Clients will come much more often if you fill the Internet resource with unique texts and make it more attractive and high-quality.
The specialists of the marketing agency "Kosatka Marketing" will tell about such customer attraction tools as YouTube and advertising in messengers next time. Follow our articles!